Tips

Importance of visuals in your advertising and marketing

A picture is worth a thousand words. Cliché? Maybe. But clichés become clichés because they have a cyclical truth to them. And in the world of marketing, saying less with an image can impact your consumers more. Visual marketing focuses on using unique and relevant images, paired with specific design elements to pull consumers in. […]

Tips

Problem-solving approaches that could help aspiring entrepreneurs

Something many successful entrepreneurs know is that you don’t have to have an earth-shattering, game-changing idea to start a business. You just have to identify a problem and find a way to solve it. Sure, the thought of achieving overnight success with a billion-dollar idea is alluring, but the fact is that most of the […]

Tips

Ways to Improve Traffic For Your Small Business Website

Regardless of the size of a business, in order to stay ahead of your competitors, it’s important to focus on SEO. Knowledge of SEO growth hacking is necessary to survive the cut-throat competition in the digital world. Search engines are the go-to place for people to ask questions and clear their doubts. So, SEO growth […]

Guides

5 Reasons Why Kindness Has Become the Key to Happiness, Both in Business and in Life

According to a Cigna study, 46 percent of surveyed Americanssuffer from feeling alone. In the work world, despite all the focus on employee engagement, many employees are still unhappy. We live at a time when we are more connected than ever digitally, yet loneliness and unhappiness abound. Where are we missing the boat? After working with leadership teams and organizations for […]

Tips

Tips for Improving Your Content Marketing Strategy

Instagram is one of many platforms that small businesses can use to actively communicate with customers. The platform offers many features that may be attractive to business users, for everything from marketing and sales to customer service. To help you make the most of your Instagram and overall content marketing strategy, here are some tips […]

Guides

Social Media Marketing For Small Businesses

Nearly 3 of every 4 small businesses plans to invest in social media marketing this year. That finding stands out in a new survey from The Manifest. It’s called How Small Businesses Use Digital Marketing Channels in 2019. 2019 Social Media Statistics The study also found these interesting data points: Nearly all small businesses (95%) […]

Guides

Investing In Your Wellbeing Leads to Long-term Business Success

Being your own boss sounds like a dream: Doing what you love, making the rules and choosing a schedule to suit you. But the reality can be very different: only 58 per cent of small businesses survive beyond three years. It takes grit, resilience and hard work to succeed with little chance to stop if […]

Guides

How Data Impacts Your Social Media Storytelling

Is great brand storytelling powered by art or science? Maybe it requires both, especially on social media. It turns out that a key to creating great stories people want to spend time with lies in the wealth of data being generated. “There’s a tremendous amount of data for marketers to leverage, and so many rich […]

Guides

How to get a refund from the PlayStation Store

Recently, the PlayStation Store introduced a new refund policy that effects recently purchased and pre-ordered games. If you’ve accidentally purchased a PS4 game or regret hitting that “purchase” button, then our guide will tell you exactly what you need to do to get a refund from the PlayStation Store. Luckily, with most of the content […]

Tips

The Ultimate List of Marketing Tips

Googling “marketing tips” is like looking up a #MondayMotivation quote to post on Instagram … there are so many, and they all think they’re the very best. If you think about it, though, finding the “best” marketing tip is relative — to your audience, resources, and marketing goals. What works for one business might not […]