Tips

Strategies to Stop Overthinking and Start Goal-Setting

What do Oprah Winfrey and Mark Cuban have in common? Aside from being hugely successful media moguls (not to mention, billionaires), they didn’t let early-career setbacks block their roads to success. Told that she didn’t have the chops for television news, Winfrey was fired from her first news reporter gig. Cuban was axed from a […]

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6 Ways to Identify Profitable Products and Make Money With Your Online Store

Though running your own ecommerce business can be an exciting entrepreneurial adventure, there is no denying that many online stores fail to make any kind of profit. After only a short time, they are out of business, closed up for good. While there are many factors that can cause an ecommerce store to fail, one […]

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6 Digital Marketing Tips for Contractors

Contractors are a lot like small business owners and face many of the same challenges when it comes to finding a steady stream of work or customers. You are not only delivering the service, but you are also responsible for the marketing, sales, and PR needed in order to secure your next contact. Marketing for […]

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Digital Marketing 101 for Entrepreneurs

In today’s times, Digital Marketing tools like Google Analytics enable us to trace the rate of conversion on each page of the website. There are also platforms like Google AdWords and Facebook Ads enable us to bid for the sales and leads. Hence, many a time, the importance and value of branding are overlooked or […]

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8 Simple Ways to Make Social Media Work for Your Business

In social media, you must not only engage but also engage consistently. The key to building meaningful relationships is to join the conversation. By reaching out to people in your community and responding to their comments, you can set the agenda. Pick one platform to start with, whether it’s Facebook, Twitter, LinkedIn, Instagram or another […]

Tips

Reasons Most Businesses Don’t Reach 6 Figures

Alex Charfen is an entrepreneur, author and speaker who has used his experiences to coach small business owners on gaining momentum and growing their businesses. Charfen has experienced both tremendous failures — like going bankrupt during the 2008 recession — and incredible successes — like launching a business and growing it to a revenue of […]

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10 Tips for Driving Real Results with Your Marketing Efforts

There are tons of different ways to market a small business. But some entrepreneurs tend to get caught up in the ideas or the process and forget about the actual results. If you want your marketing campaigns to drive real results that help you grow your business, check out these tips from members of the […]

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How Do you Change Your Company’s Target Audience?

Depending on your industry, product or service, correctly choosing your target audience is not always easy. There are many unknowns, constant shifts in the market, faulty assumptions and many other factors that make this a tricky process. Perhaps even more difficult is changing your company’s target audience once it has been established. But several companies […]

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Here’s What You Need To Know About Starting Your Own Consulting Business

Thousands of professionals have dreamed about starting their own consulting business. It seems like a great career path: Hang a shingle, bring in clients, be your own boss, do awesome stuff and make bank. Yet consulting, as it turns out, isn’t sexy, glamorous or easy. It’s downright hard — harder than you might think. I encourage anyone […]

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Customer service tips for identifying ways to better serve

What is the most important thing you can do to improve relationships with your customers? The answer is as obvious as it is overlooked: improve customer service. No matter how great your product is or how talented your staff is, one of the things that customers are most likely to remember is the direct interaction […]